Proraso Shaving Soap

The Proraso Brand Story: A Legacy of Innovation and Quality Founded in 1908 by Ludovico Martelli, Proraso has been a pioneer in the world of professional shaving products for generations, becoming a staple of Italian culture. From the introduction of the first Pre-Shave cream in 1948, the Martelli family's principles have remained steadfast: to create high-quality, professional products that deliver an impeccable and pleasurable shaving experience, both in the barbershop and at home.

Proraso Shaving Soap in a Bowl: Moisturizing and Nourishing To enjoy the perfect Proraso shave, start by soaking your brush in a bowl or cup filled with hot water for a few minutes. Apply a warm, damp towel to your face (or splash it with warm water) to prepare your skin for shaving, then apply your favorite Proraso Pre-Shave Cream. After a brief application of another hot towel, gently squeeze out the excess water from the brush, leaving it mostly wet. Apply the brush to the soap in fast, repeated circular motions to coat the bristles well, and spread the lather on your beard. Proceed with shaving, and remember to close the lid after use to prevent the soap from drying out.

Even if the soap does dry out, it will not lose its efficacy or beneficial properties when reused. Shave and rinse your face thoroughly, and for an optimal experience, finish with another application of the warm, damp towel, followed by your favorite Proraso After Shave Balm or Lotion.

Short on time? No problem. Apply your Proraso Pre-Shave Cream to your damp face, then run your shaving brush under hot water for about 30 seconds to build up a rich lather. Apply the brush to the soap in fast, repeated circular motions, spread the lather on your beard, shave, and rinse, finishing with your preferred Proraso After Shave Balm or Lotion.

Barber's choice since 1948, Proraso products are made in Italy and are free from parabens, silicones, mineral oil, SLS, artificial colors, and ingredients of animal origin, with over 95% natural ingredients.

For the ultimate shaving experience, follow our 10 Tips for the Perfect Shave: 1. Shave in the morning when your skin is at its softest and most relaxed. 2. Always use a Proraso Pre-Shave Cream to soften and straighten the hairs. 3. Wrap your face in a warm, wet towel, just like traditional barbers do. 4. Build a rich lather with a brush and Proraso shaving cream or soap. 5. Use a delicate, but firm stroke, following the lines of your face. 6. Keep your razor clean and change it often. 7. Lather your face a second time for a closer shave. 8. Rinse your face well and use Proraso After Shave Balm or Lotion. 9. Take care of your skin, especially if you don't shave every day. 10. If you have any questions, post them in the Customer Questions section, and our pros will be happy to help!

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